60 Seconds

60 Seconds How to Tell Your Company's Story and the Brain Science to Make It Stick

Paperback (25 Oct 2012)

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Publisher's Synopsis

In 60 seconds, Switch Video Founder and CEO Andrew Angus explains how to tell your company's story. In this book you will discover: how to simplify your company's story so people know what you do, how to use the dual coding theory so people relate to and remember your story, and how to better connect with your audience so more people buy your product or service.

Book information

ISBN: 9781480237599
Publisher: On Demand Publishing, LLC-Create Space
Imprint: Createspace
Pub date:
Language: English
Number of pages: 78
Weight: 86g
Height: 198mm
Width: 129mm
Spine width: 4mm