Publisher's Synopsis
"You can't stand out if your message blends in." -Rich Austin
Do you often walk away from new encounters thinking, "there goes another lost opportunity"? Landing new clients is one of the hardest tasks for any business. We can have products and services that make our competition look like amateurs, but if we don't stand out, we'll just blend into the background, and no one will notice us.
Build Your REP is designed to eliminate that frustration and show you how to grow your business using the three key steps to landing new clients: Recognition, Education, and Persuasion.
In Build Your REP, I provide step-by-step instructions with clear and simply worksheets, that will allow others to immediately recognize what you do, educate them so they fully understand, and persuade them that you have the answers to their problems.
As a life-long severe stutterer, communication has always been a challenge. With years of speech therapy, and my own personal study of communication methods, I became an accomplished business speaker and corporate trainer. I have taught thousands of people in the U.S. and overseas, all the while sharpening my skills and discovering what works and what doesn't. I've taken all of this information and created Build Your REP. I hope you enjoy it.
