Publisher's Synopsis
Building societies occupy an important position in the U.K. financial services sector and potentially in the Continental European market, too. This book provides an in-depth examination of their structure and performance within a deregulated and increasingly competitive business environment. The authors analyse how the societies have adapted to a period of unprecedented change, and consider the future options facing the societies as they develop in the 1990s.
By analysing the sector in terms of national, regional and local societies, the authors are able to provide greater insights into the dynamics of the sector. Based on the themes of structure, performance and change consideration is given to key aspects of the strategic and operational features of U.K. building societies, for example, marketing, product diversification, information technology, legal reform, relocation and organisational change. The text also provides a perspective on future involvement of building societies in the Single European Market.
