Publisher's Synopsis
The arena of the professional salesperson is a combat zone. Fierce competition, increasing golbalization and changing technology make it vital to hone your strategies and skills in order to succeed. This text aims to equip salespeople to do battle in the world of sales.;This text provides practical, tried-and-tested advice on a number of crucial strategies, such as how to get access to people in a company; ways of building long-lasting professional relationships; and how to motivate a sales team. Insightful tips into modern technology provide ways of enhancing your efficiency. There is also advice on how to analyse potential customers using the scientific method of Neuro-Linguistic Programming, which can be used to understand the way a preson thinks and percieves reality. "Combat Zone" is designed for salespeople who want to get the competitive edge.
