Publisher's Synopsis
All librarians recognize the need to communicate; library users need information about services, special events, new books, everything that's going on in the library. Teachers and administrators also need two-way communications with the library. Some librarians must meet these needs in more than one library, and for many different constituencies. Newsletters, brochures, and pamphlets can be effective media - when they are effectively produced. Chapter-by-chapter, this illustrated guide covers all the elements, from budgets and scheduling through news gathering, typesetting, illustrations, editing, proofreading, desk-top publishing and more.