Publisher's Synopsis
In this 1923 classic, Edward Bernays (the 'father of public relations') describes how public opinion is created and shaped, including the use of surveys and endorsements from opinion leaders, celebrities and experts.
Crystallizing Public Opinion
Paperback (01 Jan 2019)
- $14.79
Includes delivery to the United States
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Book information
| ISBN: | 9781684222360 |
| Publisher: | Martino Fine Books |
| Imprint: | Martino Fine Books |
| Pub date: | 01 Jan 2019 |
| DEWEY: | 302 |
| DEWEY edition: | 23 |
| Language: | English |
| Weight: | 254g |
| Height: | 234mm |
| Width: | 156mm |
| Spine width: | 9mm |
