Hardback (11 Sep 2002)
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Nearly every business today must operate online in order to compete - and brand loyalty is at least as critical in the virtual world as it is in the physical one. Thsi title focuses squarely on this essential precursor to successful e-brands.
| ISBN: | 9781564968012 |
| Publisher: | Rockport Publishers |
| Imprint: | Rockport Publishers |
| Pub date: | 11 Sep 2002 |
| DEWEY: | 658.82702854678 |
| DEWEY edition: | 21 |
| Number of pages: | 191 |
| Weight: | 1063g |
| Height: | 285mm |
| Width: | 225mm |
| Spine width: | 20mm |
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