Publisher's Synopsis
Description:
- Breaks down all of the necessary work into bite size chunks - keeping the process of building a business plan simple and easy to achieve
- Gives tips of what to look for and why - for example, the perspective of researching the competition to help business planners differentiate their offerings from their competition gives critical context to make the lesson highly impactful. This guide is masterful at keeping it simple while focusing on the why behind the instructions to get to what really matters.
- Common sense guidance - like viral social media content being rare - that is only known after years of experience
- Great breakout of when to research, when to write things down, when to workshop and get feedback, and when to step away and take a break!
Designed to be fun and upbeat, this workbook simplifies the business planning journey to make it approachable for the average entrepreneur or student. The workbook lays out everything needed to launch a business and breaks it down into bite size chunks, which keeps the process of building a meaningful business plan from becoming overwhelming. The pages contain a mix of critical steps for business planning, strategic tips, recommendations for research and workshops to design your own path to success in a way that makes sense for each person's individual needs and business.
This book is designed to help you build your business plan. This is YOUR business plan workbook - it's meant to be written in, torn up, thrown across the room, taped up, repaired, cried on, and shared.
This workbook includes sections and learning pages, with workshops, frameworks, and research recommendations. Each learning session gives instructions on how to complete specific sections of the book. Throughout you'll have pages of encouragement, ideas, how-to-guides, and recommendations for seeking feedback.
Genius Ideas: Business Plan Workbook
Table of Contents
Executive Pitch (First Take)
Skills Assessment
Executive Summary
Organizational Plan
Marketing Plan
Operations Plan
Branding Strategy
Executive Summary (Again)
Business Name and Website
