Publisher's Synopsis
Audience: From retailers to E-Commerce, today's consumer seeks professional guidance but on a far more casual level than involving the use of a traditional interior designer. Gone are the days where one has to hire a costly interior designer in order to achieve a desired look. These days, savvy homeowners/design enthusiasts, are in part "do-it-yourselfers" and "weekend warriors" who enjoy perusing home décor stores and on-line resources in search of "perfect finds." Today's design books, while often full of beautiful pictures, merely serve as coffee table "art" and do little to explain the basic design tools a design enthusiast and do-it-yourselfer needs in order to re-create "a look" on their own. What is missing are design "guides" or recipes, in essence, a design "road map." Design Recipes will fill this market niche.
