Publisher's Synopsis
(NAHB), National Association of Home Builders;This is a new edition of a successful handbook which gives practical, indepth, step-by-step information of all facets of running a successful business.;Written by a veteran in the culinary field, Manfred Ketterer defines the catering business as a profession and clearly distinguishes it from its restaurant counterparts. His invaluable advice will assist in organizing, planning, directing and controlling an efficient catering operation. With added chapters on setting up a banqueting bar, computerization and off-premise catering this work offers a complete and thorough understanding of the various challenges a caterer must face in an ever changing and competitive market.;This book should be of interest to catering professionals, hotel managers, restaurant owners and operators.
