Publisher's Synopsis
This book presents researches and studies performed by experts across the globe in the field of international business management giving detailed insights to the readers. International business gained importance since the dawn of globalization. It is mainly concerned with the businesses that operate in more than one country. This includes product presence in different markets of the world, production bases across the globe, investment in international services, etc. A number of developments in the functioning and structure of businesses around the world have fuelled the advances in this area. Latest researches have been included in this book to keep the readers up-to-date with the global concepts in this area of study. This book is a rich account of information for the people interested and involved in this field. It will prove beneficial for managers and management students all around the world.
