Publisher's Synopsis
'King Mod' provides a unique insight into a British subculture (mod) and the way in which it was hitched to rock 'n' roll (The Who) to spread the word. The conscious lashing of music to teenage lifestyle had already happened with the Rolling Stones and would later happen with the Sex Pistols but the successful experiment with The Who established the perfect template. What makes the interview with Peter Meaden so great is not just what he said, but the way he said it. He was almost like a saxophone player blowing words into the ether. High on medication of some kind he followed word associations to the bitter end and in doing so unlocked fresh parts of his imagination.
