Publisher's Synopsis
- The missing piece that makes the playbook work. Transformation playbooks focused on strategy and execution can only lead to costly failures when a business leader is hobbled by fatal emotional blind spots and thinking traps. Whatever your transformation program, this book unblocks your path to success by preparing you to lead with the boldness and speed required.
- Leverages a recognized voice of authority. Having been named a top retail thought leader by multiple organizations, Dennis is a recognized authority on strategy and innovation. He is the author of a bestselling retail business transformation book, an in-demand global keynote speaker, a Forbes senior contributor, a podcast host, and a frequent go-to commentator in business media.
- Goes where most business books fear to tread. As mindfulness, personal development, and emotional intelligence have gained traction in the business community, readers are ready for advice that pushes their buttons and prompts inner growth. Modeling the candor, courage, and humility he calls on his readers to develop, Dennis shares first-hand experiences, including deeply personal reflections on some of his own shortcomings as a senior leader at two Fortune 500 companies.
- Provides a call to action. Much of the advice in the transformation space falls short of being transformational itself. Good ideas are not enough when you're in a battle for survival. Dennis's book makes it plain that the urgent choice facing most organizations today is not between good and better, but between thriving or irrelevance.
Target audiences
This book is aimed at CEOs, COOs, and business leaders across a spectrum of industries tasked with overhauling their organizations in the face of relentless economic and technological change. They've seen past transformation programs result in lukewarm success or spectacular failure and are seeking solutions that go beyond the standard business transformation playbook.
