Publisher's Synopsis
A market leader in the field, known for its balanced examination of verbal and non-verbal communication, solid research base, and focus on managerial competencies.
There is detailed coverage of contemporary communication principles, such as virtual teams, online communication, and visual communication. Along with an emphasis on leadership development, and networking skills, which helps students understand how they can create cohesive teams, listen to employees, and strengthen their career management and interpersonal relationships.
New to this edition
- New chapter on visual communication includes best practices for designing documents, creating graphics and illustrations, and using data effectively and ethically.
- New coverage of virtual presentations and virtual teams as well as expanded coverage of video conferencing and social media ensures students are prepared to effective use technology in the workplace.
- Updated examples and citations throughout reflect the latest research in managerial communication
The book is complemented by online resources, including Test banks, Sample course syllabi, PowerPoint® slides, multimedia content, discussion questions and class activities for instructors and Mobile-friendly practice quizzes and further web resources for students.
Suitable for Managerial Communication modules
