Paperback (30 Oct 1999)
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Marketing Communications Classics brings together, for the first time, a selection of classic and contemporary articles into a single user-friendly volume. With contributions from a range of experts this text includes many of the most important and influential articles in the field of marketing communications.
| ISBN: | 9781861525079 |
| Publisher: | Cengage Learning |
| Imprint: | Cengage Learning |
| Pub date: | 30 Oct 1999 |
| DEWEY: | 658.8 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 524 |
| Weight: | 916g |
| Height: | 246mm |
| Width: | 188mm |
| Spine width: | 25mm |
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Paperback
Published 18 Jun 2020
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