Eighth edition
Paperback (01 Feb 2020)
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The most commonly read introduction to the field, Mass Communication Theory has introduced thousands of young scholars to the discipline over two decades. Accessible, balanced, and clearly written, this book provides a complete history of mass communication theory to the present with thorough and effective coverage of both social science and cultural theory.
| ISBN: | 9780190942779 |
| Publisher: | OUP USA |
| Imprint: | Oxford University Press |
| Pub date: | 01 Feb 2020 |
| Edition: | Eighth edition |
| DEWEY: | 302.2301 |
| DEWEY edition: | 23 |
| Language: | English |
| Number of pages: | 464 |
| Weight: | 771g |
| Height: | 235mm |
| Width: | 191mm |
| Spine width: | 23mm |
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