Publisher's Synopsis
DANGER! Guess who's being pushed out of the life boat? Baby Boomers, and they are looking to join your business. This niche is perfect for our industry. You know that, or you wouldn't be reading this. But what you don't know is how to market to boomers, what to say to them, how to write an ad directed at them, how to show them that your business and or product will satisfy their secret wants, needs and desires... Yes, to be effective marketers we need to know these how our prospect thinks. If you are still thinking 'David, everyone needs my product" think again, because that won't get you any further then 99% of all the other network marketers that think the same way. Napoleon Hill said 'Critical thinking' is one of the 17 rules of success, and it must be followed if you're to succeed. So, what drives Boomers, and what will drive them into your arms? The answers are here in this book, just check out the Table of Contents to get an idea of what you will learn. By reading this book, you will have the ability to 'read the minds' of your chosen niche, so you can directly speak to them by showing them how their needs will be met by your opportunity. By using this book you'll never run out of 'what to say' or what to write - because you'll know what boomers need. By putting these ideas into practice, you will not only master expanding your business with this amazing generation, but you be propelled to walk the stage at your next convention. PS - In this book I have ALSO shared with you the secret desires of networkers - that's right - us! I do that as a mini-case study so you can understand just how profound and deep this training is. By reading this book you will learn more about 'marketing' - not just to boomers - then you have ever learned before in a network marketing training. Once you understand how to 'think like your prospects' your marketing becomes a dream, and no longer a nightmare. Order your copy now and full your team with this solid, well connected and hard-working niche.
