Publisher's Synopsis
Doubling you pipeline. A 64% increase in sales. All this in as little as 12 weeks after implementing a campaign. These are the kind of results companies all over the U.S. are obtaining using the revolutionary Selling Management Framework, the PATH. With a combined experience of over 60 years in selling management and running companies, Lockhart and Herter provide a step-by-step implementation guide to revitalize your selling operation and cut out inefficiencies. Whether they are in personal business to business sales, in channels, in telesales or in retail, your sellers can perform better when they focus relentlessly on the things that really matter in selling. Start today to better manage your selling process and drive your organization to a higher level of performance.
