Publisher's Synopsis
This practical professional guide covers the skills, procedure and techniques of picture research in its commercial context.;Picture research is an integral part of the media and the publishing process. It requires a practical knowledge and experience of the procedures and techniques used. These are skills which have developed to a high degree of professionalism over the past decade as a consequence of changes and developments in the media and publishing industries. Today's picture researcher must have a knowledge of sophisticated storage and retrieval technologies, commissioning photography, selecting visual material and legal implications and requirements of copyright.;The new book places emphasis on the practical aspects of picture research and makes full use of illustrations, lists and checkpoints.;This book should be of interest to professional and would-be picture researchers in publishing and the media and those concerned with professional training courses in the media.
