Publisher's Synopsis
Major League Baseball has been in crisis in recent years. Game attendance is down by millions and fan interest is in free fall--the future of the game is in jeopardy. While the League acknowledges the issues, many are stumped as to how to best address them. This book explores in detail the critical challenges facing MLB, and their ramifications, along with some potential solutions. Original interviews with baseball insiders, from players to executives, give a behind-the-scenes perspective on baseball's struggle to reinvent itself for future generations.
