Strategic Management and Competitive Advantage: Concepts Plus Pearson MyLab Management With Pearson eText, Global Edition

Strategic Management and Competitive Advantage: Concepts Plus Pearson MyLab Management With Pearson eText, Global Edition

6th edition

Paperback (28 May 2019)

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Publisher's Synopsis

For courses in strategy and strategic Management. This package includes MyLab Management.   Core strategic Management concepts without the excess Strategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.   Reach every student by pairing this text with Pearson MyLab Management MyLab™ is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results

Book information

ISBN: 9781292266978
Publisher: Pearson Education
Imprint: Pearson
Pub date:
Edition: 6th edition
Language: English
Weight: 907g