Hardback (02 Feb 2005)
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This book identifies five types of executive decision makers and suggests approaches for catering a sales presentation that will appeal to charismatics, thinkers, skeptics, followers, and controllers. The method centers on the observation that different types of executives prefer to hear and see specific types of information.
| ISBN: | 9780446532396 |
| Publisher: | Little, Brown |
| Imprint: | Import US |
| Pub date: | 02 Feb 2005 |
| DEWEY: | 658.45 |
| DEWEY edition: | 22 |
| Number of pages: | 240 |
| Weight: | 422g |
| Height: | 229mm |
| Width: | 152mm |
| Spine width: | 24mm |
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Hardback
Published 11 Nov 2021
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