Publisher's Synopsis
- The long-awaited sequel to The Average American Male, the book that uniquely documented the battle of the sexes.
- The viral video campaign for The Average American Male resulted in over 700,000 views on YouTube.
- Similar series of videos will be produced for his latest instalment.
- Kultgen's controversial study of the modern man was met with uproar and widespread press coverage.
- For fans of Tucker Max's I Hope They Serve Beer in Hell (Penguin, 2006).
