Publisher's Synopsis
A step-by-step approach to winning over investors with a solid business plan
A comprehensive business plan, based on a concept that has been feasibility tested and for which a sales and marketing strategy is in place, is where the rubber meets the road for the entrepreneur and the investor. The Dragons' Den Guide to Investor-Ready Business Plans is designed to show the entrepreneur how to create a business plan that will get an investor's attention-and money. Case studies from Canadian and US businesses and stories of entrepreneurs who appeared on the Dragons' Den illustrate the key ideas and themes.
- Helps entrepreneurs face the reality of what they are trying to achieve
- Encourages readers to focus heavily on testing their business concept first, before they invest valuable time and resources in a slow-growth or no-growth business idea
The current economic environment is forcing many people to start businesses to supplement their income or replace a lost job. But don't let emotion trump method. The Dragon's Den Guide offers your step-by-step approach to preparing yourself for the harsh but rewarding world of small business ownership.
