Publisher's Synopsis
"Differentiating yourself from your peers is the challenge that every professional faces. This book gives you the clarity, process and confidence to make yourself stand out in a crowded market place."
Toni Hunter, Partner, George Hay Chartered Accountants
"This easy-to-read book shows you how to build a firm foundation to win business regularly from your network. Highly recommended for any corporate professional or small business owner."
Charlie Lawson, National Director, BNI UK & Ireland
The Go-To Expert provides no-nonsense advice on managing your transition into a well-known and trusted name within your industry.
Discover:
- Simple steps to build your profile
- How to market and sell yourself with ease and confidence
- Techniques to make your clients come to you
"If you want to move your career on, shifting from being just another professional advisor to being truly recognised as a go-to expert, this book will show you the way."
Richard Newton, award-winning author of The Management Book
