Publisher's Synopsis
"From Mosholu Parkway to the high fashion salons of Paris andMilan, Lisa Marsh takes us on a Mach–1 ride through the world ofCalvin Klein. A well–told tale of a boy from the Bronx whorevolutionized fashion and made himself rich, yet somehow failed tomake himself happy. The essential, and eternal, morality play ofbusiness."
Christopher Byron, author, Martha Inc.
"This is more than the rags–to–riches story of a creative geniuspeddling perfume and denim. Marsh brilliantly traces how ourculture evolved in the last part of the twentieth century, asCalvin Klein pushed us toward his minimalist aesthetic andchallenged our puritanism with his sexy advertising."
Richard Johnson, Editor, New York Post’s Page Six
"Lisa Marsh gives us an informed and never–before–revealed lookat the inner business workings of one of fashion’s mostcompelling brands . . . Her blending of business with a backdrop offashion, tells a fascinating story of an iconic Americanbrand’s struggles and successes, culminating with what seemsto be the beginning of a ‘new chapter.’ Even as anindustry insider, I found the book to be fresh with a new point ofview on one of the most talked about and written about designers inthe business."
Reed Krakoff, President/Executive Creative Director, Coach,Inc.
"More than any other designer, Calvin Klein has relied onadvertising to create his company’s image. Author Lisa Marshrecognizes the mechanics behind the magic while tellingKlein’s rags–to–riches story with style from beginning to end.It’s a compelling read and one you’ll learn from."
Donny Deutsch, Chairman and CEO, Deutsch, Inc.
"Calvin Klein is not just a brilliant, creative designer andgroundbreaking marketer . . . Calvin Klein is a company that hasgrown from wheeling a rack of coats from Seventh Avenue to FifthAvenue to being the most recognized name in fashion around theworld. Lisa Marsh takes you on that fascinating businesstrip."
Fern Mallis, Executive Director, 7th on Sixth, VicePresident, IMG
"Calvin Klein found an opening in men’s underwear and neverlooked back. Crack fashion scribe Lisa Marsh gets right there inthe closet with him."
Ben Widdicombe, columnist, "Chic Happens"
