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The Internationalisation of Retailing

The Internationalisation of Retailing

1st edition

Paperback (31 Mar 1996)

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Publisher's Synopsis

The large retail enterprise which does not think on an international basis faces marginalization by competitors building international operations. Here, management researchers in the areas of international retailing offer an insight into the mechanisms of the internationalization of retailing.

About the Publisher

Routledge

Routledge

Routledge is the world's leading academic publisher in the Humanities and Social Sciences. We publish thousands of books and journals each year, serving scholars, instructors, and professional communities worldwide. Our current publishing programme encompasses groundbreaking textbooks and premier, peer-reviewed research in the Social Sciences, Humanities, and Built Environment. We have partnered with many of the most influential societies and academic bodies to publish their journals and book series. Readers can access tens of thousands of print and e-books from our extensive catalogue of titles. Routledge is a member of Taylor & Francis Group, an informa business.

Book information

ISBN: 9780714641744
Publisher: Taylor & Francis
Imprint: Routledge
Pub date:
Edition: 1st edition
DEWEY: 381.1
DEWEY edition: 22
Language: English
Number of pages: 220
Weight: 340g
Height: 216mm
Width: 146mm
Spine width: 13mm

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