The New Frontier of Digital

The New Frontier of Digital

Book (18 Jul 2016)

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Publisher's Synopsis

Grant LeBoff discusses the shift to digital marketing and the best ways to use it to further your business. The customer experience has changed with the advance of the digital world, and more information is now available to consumers. LeBoff explains how to properly use digital marketing and how to put customers first.

Book information

ISBN: 9781473985902
Publisher: American Marketing Association
Imprint: American Marketing Association
Pub date:
DEWEY: 658.872
DEWEY edition: 23