The Problem of Political Marketing

Hardback (15 Aug 2008)

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Publisher's Synopsis

Based upon analysis of existing theoretical literature and current political practice, this book addresses both the use of marketing and its impact upon democracy.

Book information

ISBN: 9780826428561
Publisher: Continuum
Imprint: Continuum
Pub date:
DEWEY: 324.73
DEWEY edition: 22
Number of pages: 147
Weight: 378g
Height: 242mm
Width: 163mm
Spine width: 18mm