Publisher's Synopsis
The scene is Orlando, Florida and the time is the mid 1960s. In this novel Apple presents a mock-epic treatment of entrepreneurial capitalism and popular culture, a satire of American consumer culture and the business people who created it. He pits Howard Johnson, the god of repose, against the Disney brothers, the gods of animation, and both against Mrs Margery Post Merriweather, the richest woman in America.;The characters bear the sorrows as well as the gifts of outrageous fortune and a religious current flows beneath the bright surface, for this is a book about prophecy as well as profits.;Max Apple is also author of "The Oranging of America" and "Free Agents".
