The Unfair Advantage

The Unfair Advantage Digital Marketing Principles That Will Explode the Growth of an Auto Dealership - Unfair Advantage + Digital Marketing Blueprint

Paperback (20 Dec 2018)

  • $15.96
Add to basket

Includes delivery to the United States

10+ copies available online - Usually dispatched within 7 days

Publisher's Synopsis

Do you know how to create a digital marketing strategy that grows your auto dealership month after month?
Chris Martinez's approach helped grow the Charles Maund Toyota Dealership in Austin, Texas by approximately 680% in seven years. Developing an effective, scalable marketing strategy is every car dealership's most pressing challenge.
Yet most dealerships have no idea where to start or are spinning their wheels (and losing the majority of their marketing dollars) with ineffective strategies.
The Unfair Advantage will show you:
- The critical role branding your auto dealership plays in your long-term success
- why humanizing your dealership can make all the difference (and how to do it)
- the key area most dealerships are virtually ignoring (to the detriment of their long-term growth)
- how to develop a solid, effective, scalable marketing strategy that will take your dealership to the next level
- the reasons most dealerships fail to implement a successful marketing plan (so you can avoid them)
Whether you're a car dealership owner, general manager, marketing team member or salesperson, this proven, repeatable and scalable approach to dealership marketing will get you back in the driver's seat so that you're positioned to skyrocket the growth of your auto dealership

Book information

ISBN: 9780997931495
Publisher: Amazon Digital Services LLC - Kdp
Imprint: J. Joseph Group, LLC
Pub date:
Language: English
Number of pages: 142
Weight: 186g
Height: 216mm
Width: 140mm
Spine width: 8mm