Publisher's Synopsis
Brian Hibbs, owner of San Francisco's premier comic book store, Comix Experience, has joined with IDW Publishing to collect his influential "Tilting at Windmills" columns. These columns have graced the pages of Comics and Game Retailer since its inception. Containing useful guidelines for new and established retailers who sell comics in this pop culture hungry world, "Tilting at Windmills" was also startlingly prescient about the rise and fall of the comics industry in the '90s.
Tilting At Windmills will serve as an entertaining and informative manual for those seeking to cut their way through the four-color jungle of the business of comics. It's filled with commonsense tips, behind-the-scenes thoughts of how and what publishers produce, and point-by-point steps to make selling comics turn into profits.
