Publisher's Synopsis
As the legalization of marijuana spreads across the United States, a multibillion-dollar industry-as large in revenue as Big Tobacco-is emerging from underground. Yet more than 90 percent of today's investments into budding cannabis producers will end in failure because so few people understand how the industry works and where it's headed. However, one man hopes to change that. Standing at the forefront of innovation is financial whiz Michael Brubeck, CEO of Centuria Natural Foods, the largest cannabis manufacturer in North America. Drawing from his experience in the financial and legal marijuana fields, he reveals winning strategies for investors and entrepreneurs looking to enter this newly emerging "green rush." Part how-to manual, part history book, and part memoir on Brubeck's own career in the cannabis industry, Tipping the Scale is a must-read for anyone interested in learning how and why marijuana legalization is on the verge of transforming the American economy.
