Wine Marketing & Sales
Third edition
Hardback (17 Jun 2019)
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RRP $69.34- $66.17
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The bestselling wine marketing book is fully revised and updated. New topics include social media marketing, sales and marketing metrics, complete regulatory compliance, website strategies and graphic design, brand strategies, demographic changes, and wine tourism. Written by three of the industry's most respected wine business professionals and educators, this book puts new and powerful tools into the hands of veteran brand managers, and the marketing knowledge within reach of the untrained winery owner.
Book information
ISBN: | 9781935879442 |
Publisher: | Board and Bench Publishing |
Imprint: | Wine Appreciation Guild |
Pub date: | 17 Jun 2019 |
Edition: | Third edition |
DEWEY: | 381.456632068 |
DEWEY edition: | 23 |
Language: | English |
Number of pages: | 416 |
Weight: | 419g |
Height: | 254mm |
Width: | 178mm |
Spine width: | 22mm |