Publisher's Synopsis
This innovative book traces women's entrepreneurial journeys in Sub-Saharan Africa, examining the linkages between entrepreneurship, gender and development context. With extensive case studies of women's experiences across the enterprise life-cycle, it gives new insight into how to support and empower Sub-Saharan African female entrepreneurs.
Exploring start-up, small and medium-sized enterprises, this book tracks the wide range of choices facing prospective and established female entrepreneurs, business owners and managers. Chapters cover new developments in business, including alternative entrepreneurial finance, collaborative networks, digital entrepreneurship and transitional entrepreneurship in women-owned businesses. Using original research spanning the tourism, hospitality, agriculture, education and financial services sectors, Michael Zisuh Ngoasong considers the role of family and ethnic structures in shaping women's business journeys. Through diverse case studies of women's successes and failures in business, Ngoasong provides new insight on the entrepreneurial opportunities, challenges, and risks facing Sub-Saharan African women.
This book will be a rich resource for researchers and educators interested in entrepreneurship, gender and management, and development studies. It will also be a vital guide for practitioners seeking to identify and execute context-specific entrepreneurial opportunities for women in Sub-Saharan Africa.
