Public Relations

Public Relations

Second edition

Paperback (06 Jan 2020)

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Publisher's Synopsis

"Public Relations presents a clear, engaging and contemporary picture of public relations principles while seamlessly integrating technical and cultural shifts brought about by the rise of social media. Both its professional relevance and digital savvy make Public Relations the new standard for introductory public relations courses. The most contemporary introduction to public relations"--.

Book information

ISBN: 9780190925093
Publisher: Oxford University Press
Imprint: Oxford University Press
Pub date:
Edition: Second edition
DEWEY: 659.2
DEWEY edition: 23
Language: English
Weight: 816g
Height: 251mm
Width: 203mm
Spine width: 18mm